About Haneke Design

5.2009 Haneke Design Reinvents BodyLogicMD Website as a Premier Destination for Bioidentical Hormone Therapy
Redesigned website takes the user experience to the next level, delivers more to consumers seeking information on bioidentical hormone therapy

Tampa-based graphic and interactive communications firm, Haneke Design, has created a new web presence for BodyLogicMD, a network of physicians specializing in bioidentical hormone therapy, fitness and nutrition. The redesigned site provides a wealth of information to consumers on bioidentical hormone therapy in addition to information about the services BodyLogicMD provides.

“As BodyLogicMD grew it became clear that they needed to adopt some of the more recent Web 2.0 trends and strategies in order to stay competitive in the area of online search,” said Jody Haneke, president of Haneke Design. “We created a more dynamic user experience with the addition of significantly more content, easier navigational tools and embedded videos.”

The interactive site includes up-to-the-minute updates on current events and anti-aging industry news. New features include a video library that highlight many BodyLogicMD physicians discussing symptoms and treatment options and a physician locator that helps potential patients find physicians in their area that specialize in bioidentical hormone therapy.

About Haneke Design
Haneke Design is a multidisciplinary design firm focused on delivering graphic and interactive solutions that produce positive business results. They have a "business-first" approach to design that allows for the delivery of visually compelling work that positively affects clients' bottom line. In addition to traditional graphic design, Haneke Design provides user interface design solutions for all platforms including web applications, websites, kiosks and mobile devices.

About BodyLogicMD
Founded in 2003, BodyLogicMD currently has 23 locations nationwide each with highly trained, physician-owned practices specializing in natural bioidentical hormone replacement therapy integrated with fitness and nutrition for men and women suffering from hormonal imbalance, menopause, and andropause. BodyLogicMD is currently featured as an expert resource on Oprah.com; Suzanne Somers’ latest book, “Breakthrough: Eight Steps to Wellness” lists BodyLogicMD as an expert source and her book, “Ageless, The Naked Truth About Bioidentical Hormones” dedicates an entire chapter to BodyLogicMD, Business Week cover story March 2006 features the BodyLogicMD business story.

For more information and to find the BodyLogicMD location nearest you, visit: http://www.bodylogicmd.com

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