Haneke Design

Overview: ProScript provides outsourced medical transcription services to acute-care hospitals.

Haneke Design developed an identity that reflected the transformation of voice to text, as well as ProScript's experienced team and intelligent transcription platform. The identity needed to stand out in a sea of competitors who were pushing technology to a cost-conscious and service-savvy target audience. An entire brand system was developed - including identity, marketing slogan, strategy guides, stationery and electronic document templates.

Overview: PrintCounts offers a managed solution for print management and assessment. The PrintCounts service allows for constant and direct analysis of a client's entire network of printers. Viewing of page counts, device utilization, asset numbers, meter reads, toner levels and cost per copy calculations are all available remotely, providing for high levels of customer service and cost savings.

The documents indicated in the PrintCounts logo were designed to appear to be floating in space. This gives the logo life while referencing the manged solution PrintCounts provides.

Overview: Inventory It! provides comprehensive home inventory solutions. These solutions help individuals and families protect against fire, hurricanes and other disasters by keeping information about their belongings – including photographs and video – online in a secure repository. Other uses include estate planning, moving and rental property.

The logo was created to imply storage or a virtual container. The mark within the logo type is a deconstructed box. This simplification communicates the company’s modern approach to collecting and storing information.

Overview: Sales Force Systems has been providing world-class sales force training and software to the Fortune 500 for over 20 years. They are recognized for helping their clients outperform and outsell their competition.

Sales Force Systems products and services are competitive with mega-brands in the CRM and SFA space. They needed a corporate identity that meets and exceeds levels set by their competitors.

Overview: Unified Communications Provider (UCP) GoSolutions required a mark that would clearly communicate the centralized ASP model and position GoSolutions as a leader in the UCP space.

The central colored element represents GoSolutions. The revolving rings represent the flexible, easily extendable solutions offered on their platform.

Overview: GoSolo required a branding strategy that reinforced the freedom and ease of use associated with GoSolutions unified communication solution.

A simplified version of a human form about to take flight was used to drive home the freedom aspect while the colors and approachable typography reinforce the level of comfort associated with the service.

Overview: Jibe enables content companies to deliver super high-quality video and games via the Internet. Jibe's EdgeBurst software accelerates download speeds up to 30X and reduces bandwidth costs up to 90% by leveraging peers to assist with content delivery.

The Jibe logo needed to reference peers connecting with each other while also establishing a feeling of security and stability.

Overview: This project's objective was to create a personality for a newly formed Nextel Cup NASCAR racing team that would strengthen the team's image and stand on its own as the team works to gain sponsorship.

A stylized speedometer was created with simple marks and the letter "A" leading into the logotype. The angles and italic typeface help give the logo motion.

Overview: The goal was to create a unique logotype that related to the digital imaging industry and embodied the innovative spirit of their corporate message.

Overview: A corporate symbol and logotype were created that referenced the 3 core components of Mediacentric Group - strategic, creative, and technical - all of which revolving around the client.

Overview: eAngler™.com is the premiere fishing community on the Internet. eAngler™ focuses on high-end, hard-to-find gear for the sophisticated angler.

The eAngler™ brand is an elegant mark that leads the observer to believe that eAngler™ offers exclusive content and sophisticated merchandise for the discerning angler.

Overview: Enthusem, a provider of innovative and affordable direct mail solutions, required a brand name and identity that spoke to their service’s ease-of-use and the direct results of effective direct mail strategies.

The word Enthusem was created as a play on the word enthusiasm. It is meant to imply to result of utilizing the service. A logotype solution was proposed to maintain focus on the word and its feeling rather than to a conflicting symbol. The type has a subtle reference to a "smile" icon, further reinforcing the word's meaning.

Overview: AMSI is a software provider for the construction and property management industries.

AMSI required a unique brand identity for their annual user conference, taking place at the historic Don CeSar Beach Resort on St. Pete Beach, Florida. The logo was developed to fuse AMSI’s corporate brand with the unique visual and identifiable 1920’s architecture of the famous resort, often referred to as Florida's Pink Palace.

Overview: BIGgross is a specialized marketing and advertising services firm that focuses on helping automotive dealerships sell more cars. They provide "just-in-time" solutions that can bring order and accountability to the chaotic nature of automotive sales. The corporate identity needed to convey a sense of speed and agility.

We designed a mark and logotype for BIGgross that emphasized these qualities and the convergence of targeted media.

Overview: OnPoint brings seasoned sales professional to an automotive dealership for a strategically designed weekend sales extravaganza. These sales pros can sell more cars in 4 days than a dealership usually does in a month.

The OnPoint logo needed to convey a sense of professionalism and experience synonymous with the staff that OnPoint brings to a dealership. The mark emphasizes the OnPoint concept in a dynamic way.

Overview: Design a corporate identity for NCI that would strengthen its perception as a thought leader in the Healthcare Supply Chain space. The mark needed to reference experience, knowledge, credibility and trust.

The two elements of the NCI logo represent the supplier and the provider in the Healthcare Supply Chain working synergistically together in a balanced harmonious way.