Bryson Hale has joined Haneke Design as Director of Business Development. In his new role, he will work closely with the agency’s founder and president, Jody Haneke, on strategic growth initiatives and direct its business development and marketing programs.

“Bryson and I have a long history of working together and were partners in founding the company Mediacentric Group back in the heady dotcom days,” said Haneke. “He has a solid background in design and technology, and deep expertise in the software field in particular. Bryson’s extremely consultative approach to working with clients will reinforce the value of what we do from his first contact with a new client. It’s great to be working with him again, especially with the amazing team we have today.”

Over the years Haneke, Hale, and another Mediacentric alumnus, Jason Rivers, have kept in touch. They followed each other’s careers and shared advice and expertise. Last year, Rivers came on board at Haneke Design as the firm’s director of design services.

Prior to joining Haneke Design, Hale held director of marketing and business development roles at local technology firms including Vology, Sage, and Spatial Networks. While at Sage, Hale was awarded a patent for the co-invention of a permission-based B2B social network architecture that is currently incorporated into several of the company’s web-based solutions. He also directed branding and marketing initiatives for the Golf Channel Amateur Tour, the largest amateur golf tour in the United States.