Buzz / 01 27, 2014
Haneke Design Partners with tangent media! to Create Vibrant Online Tourism Presence for Sumter County
Fishing holes teeming with bass. Unspoiled trails for hiking, biking, and camping. Lazy, meandering rivers that beckon airboaters and kayakers alike. These are just some of the daily pleasures of real, authentic Florida that visitors are invited to explore in the Sumter County Tourism: Discover the Real Florida web site, http://discoversumterfl.com, designed and developed through a collaborative partnership between Haneke Design and tangent media!
“As people who truly love this state, our team was really excited to work with tangent media! to showcase the beauty of Sumter County,” said Jody Haneke, president of Haneke Design. “The region offers myriad things to do for outdoorsmen and women, equestrian enthusiasts, and people seeking an Old Florida experience far from the theme parks and beaches for which other parts of the state are known. This project was a truly inspired collaboration between the designers and developers, the outstanding content development, backend integration, and promotional and partnership capabilities of both teams.”
The newly launched web site marks the inaugural debut of Sumter County’s online tourism presence. The goal of the project was to create a powerful, engaging and informative destination for people seeking information about Sumter County, increasing awareness of what it has to offer tourists and businesses alike, and offer increased engagement with local businesses.
“Our collaboration on this project with Haneke Design yielded some exceptional ideas for depicting what’s special and distinctive about this beautiful part of the state, and boosting the local economy overall,” said Christy Smiley, creative director of tangent media! “This super user-friendly web site offers visitors easy navigation and numerous ways to explore and experience everything related to tourism in Sumter County.”
Haneke Design created a responsive design for the web site to deliver optimal presence and performance regardless of the size of the screen on which it is viewed. Users can plan one-day or weekend trips, uncover fun things to do from shopping to hiking to fishing, access information about local eateries and dining options, and research lodging to plan for an extended visit to Sumter County.